Professional Portfolio
Lotta
Ekblad
Dynamic BUSINESS Generalist
You might have heard that Finnish people are cold and reserved, but I’m here to break that stereotype!
Who am I?
I’m Lotta, splitting my time between Helsinki and Marseille, known for my adaptable, open, and curious nature. With skills in business development, project management and communications, I thrive in dynamic environments. While I embody Finnish traits like diligence and responsibility, I bring a flexible, positive approach to everything I take on, contributing meaningfully across diverse roles.
I’ve studied at...
I've worked for...
My Career
My career has spanned various fields, including project management, communications, digital marketing, and operations. I’ve had the opportunity to work with startups, young companies, and entrepreneurial initiatives, playing key roles in building communities and launching successful projects.
In both leadership and administrative roles, I’ve streamlined operations, managed budgets, and maintained strong relationships with stakeholders, always focusing on driving growth and delivering results.
Recently, I completed two Bachelor’s degrees to expand my knowledge and refine my broad skill set. I’m continuously embracing learning and adaptability, ready to take on new challenges in business development, digital marketing, or operations.
I’m proficient with tools like Slack, Trello, Asana, Adobe Creative Suite, Salesforce, Google Analytics, Mailchimp, Canva, WordPress, and more. I adapt quickly to new systems, ensuring efficient execution across various roles and projects.
Beyond Work
When I’m not immersed in a project, you’ll likely find me lifting weights at the gym or helping others crush their fitness goals as a coach. Staying active isn’t just a hobby—it’s a lifestyle I’m passionate about.
My love for travel has taken me to over 40 countries, each adventure fueling my curiosity and deepening my appreciation for different cultures.
I’m also a lifelong learner at heart, always on the lookout for new skills to master or knowledge to absorb. Whether it’s through fitness, globetrotting, or diving into the latest educational pursuit, I’m all about growth and embracing new experiences.
My Work
Portfolio
Project Management
As a Project Manager, I specialize in optimizing operations, managing budgets, and ensuring seamless project delivery. My experience includes risk management, stakeholder engagement, and clear communication, all of which ensure transparency and accountability throughout the project lifecycle.
In addition to producing or overseeing over 200 events, I’ve also personally hosted a lot of events and workshops and facilitated discussions, sharing my knowledge and engaging audiences. These experiences have enhanced my ability to lead projects while connecting with people and delivering value. My role goes beyond managing logistics—I foster collaboration and maintain a sharp focus on both strategy and execution.
Marketing
& Comms
I specialize in crafting and executing digital marketing strategies that drive engagement, boost brand visibility, and deliver measurable results. A highly visual and creative individual, I have a sharp eye for detail and excel at finding innovative ways to present campaigns. As a skilled copywriter in English, Finnish, and Swedish, I ensure consistent and compelling messaging across platforms.
In addition to managing digital campaigns and social media, I’ve successfully overseen paid ad campaigns on various platforms, optimizing for reach and conversions. My branding experience includes working with small businesses to create cohesive brand identities, from logo design to developing brand guidelines and marketing strategies.
With proficiency in tools like Google Analytics, Mailchimp, Canva, Adobe Creative Suite, and multiple ad management platforms, I ensure each project aligns with business goals and maintains a strong, consistent brand presence across all channels.
Curated Instagram Feeds
Social Media Campaigns
Brand & Logo Design
Other Designs
Are you hiring?
As a versatile generalist and a jack of all trades, I thrive in roles that require flexibility and innovation. If you’re looking for someone who can wear many hats and adapt to diverse challenges, feel free to reach out—I’m ready to bring my wide-ranging skills to your team.